Nah. Nope. I'm good, thanks. None of those are exactly what former Archetype Entertainment studio head and BioWare veteran James Ohlen said when Hasbro asked him if he fancied making a Baldur's Gate 4, but they essentially capture the jist. Despite having worked on the RPG series before, the former boss behind upcoming sci-fi RPG Exodus wasn't keen in picking up the baton Larian had tossed aside, mainly because trying to live up to the expectations their last work set would be a hugely daunting task.
Recent data shows that 88% of marketers now use AI every day to guide their biggest decisions, and for good reason. Marketing automation has been shown to generate 80% more leads and drive 77% higher conversion rates. With global ad spend now topping $1 trillion, there’s simply too much data for even the most experienced teams to manage by hand anymore.
As any marketer or SEO knows, there’s a special satisfaction in seeing your hard work pay off in the form of snagging a top result on the SERPs. But in the age of answer engine optimization (AEO), search results don’t tell the full story. To gauge success, you need to learn how to track your brand’s presence in AI search — which introduces a new set of metrics, including mentions, citations, and share of voice.
"They are not short on money": union workers speak out against Microsoft gaming "reset"
Image credit: Microsoft
Microsoft may close State of Decay developers Undead Labs as part of Xbox's imminent hewing back of projects and livelihoods, with Elder Scrolls studio Bethesda and World of Warcraft creators Blizzard also facing significant layoffs in the course of what an anonymous insider has called “the biggest single cut series for Xbox". To put that quote in context, the company laid off around 1900 Microsoft gaming workers back in January 2024. Xbox unions are even now haggling with management to protect jobs or at least, ensure decent severance packages for anybody affected by the margin-boosting cull.
The Nations Championship pits the northern hemisphere teams who compete in the Six Nations - England, Ireland, Scotland, Wales, France and Italy - against southern hemisphere giants South Africa, New Zealand, Australia and Argentina, plus invited sides Fiji and Japan.
A Californian bill aiming to force publishers shutting down servers for online games to provide a version of the game players can keep on playing independently of said servers or issue full refunds has failed to pass a committee vote in the state's senate. That means the bill's march through the legislature, which has been backed by the wider Stop Killing Games campaign, has come to a relative standstill for now.
Newey said the team's difficult start to the season - with a car lacking performance and overweight - had been caused by a combination of designing the car late because of his arrival at the start of March last year, and the discovery that organisational processes at the team were not fit for purpose.
Alzheimer's disease is marked by the buildup of a toxic protein called Tau, which damages and eventually kills brain cells. As this harmful protein moves into new areas of the brain, the disease progresses, leading to worsening memory loss and cognitive decline.
Mercedes' George Russell took his second win of the season with victory from pole position at the Austrian Grand Prix.
Max Verstappen recovered from a crash in the final part of qualifying to finish second at Red Bull's home race, with championship leader Kimi Antonelli in third.
Creatine is one of the world's most popular sports supplements, widely used to improve strength and muscle performance. Now, researchers are exploring whether it could have benefits far beyond the gym. A new systematic review published in Brain Medicine examined whether creatine might help relieve depression by supporting the brain's energy needs.
