Audi's Redesigned Q7 Gets a Huge Price Hike for 2027, but Is the Primary Reason Justified?

Audi finally gave its luxurious mid-size three-row SUV a complete redesign with the advent of the new Q7 and the higher-performance SQ7. However, along with fresh styling and a host of desirable new features, the 2027 Audi Q7 has a considerably higher cost of entry, with the base model now priced nearly $9000 more than before.

For 2027, the Audi Q7 Premium starts at $72,195, which is $8900 more than its 2026 counterpart. That's obviously a huge price hike, but it's largely caused by Audi dropping the Q7's previously standard 261-hp 2.0-liter turbo four. Now, every trim features a new 429-hp turbocharged 2.9-liter V-6 that's also an upgrade versus the outgoing 355-hp turbocharged 3.0-liter V-6, which last year started at $68,895. An eight-speed automatic transmission and all-wheel drive remain standard.

Those who want fancier features on their new Q7 can opt for the Premium Plus and Prestige trim levels. The former starts at $76,595, and the latter starts at $86,195. If you want to know how those prices compare with last year, the four-cylinder Premium Plus started at $67,095, and the V-6 version started at $74,495. The outgoing Prestige was V-6 only and had a $78,195 base price.

Audi's sportier SQ7 also benefits from a comprehensive makeover, and it inherits a more powerful twin-turbocharged 4.0-liter V-8 that now makes a lot more horsepower (591 versus 500). While the 2027 version starts at $99,995, it's now only offered in a single unnamed trim that splits the difference between last year's Premium Plus ($95,095) and Prestige ($101,095).

You can now build your own Q7 and SQ7 on Audi's online configurator, which also provides more details about individual options. For instance, Carrara White is the only no-cost paint option; the rest are $595.


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Eric Stafford’s automobile addiction began before he could walk, and it has fueled his passion to write news, reviews, and more for Car and Driver since 2016. His aspiration growing up was to become a millionaire with a Jay Leno–like car collection. Apparently, getting rich is harder than social-media influencers make it seem, so he avoided financial success entirely to become an automotive journalist and drive new cars for a living. After earning a journalism degree at Central Michigan University and working at a daily newspaper, the years of basically burning money on failed project cars and lemon-flavored jalopies finally paid off when Car and Driver hired him. His garage currently includes a 2010 Acura RDX, a manual '97 Chevy Camaro Z/28, and a '90 Honda CRX Si.